My ‘Why’

 

Simon Sinek has gained great popularity with his program Start With Why – a method of discovering why we do what we do… what drives us to achieve the best results possible. So what’s my ‘why’? What’s the purpose behind the website you’re now visiting? I guess you have to go back a little...

 

Dreams of the Young College Student

 

I went to Temple University's Radio/TV/Film program with the dream of being a film director. If you don't know anything about the film business, unless you're willing to take a vow of poverty (with no guarantee of success), then you will have to find a job. While I wanted a job in television, I remembered what a professor once told me - if you can write, you'll always have a job because companies need people who can write.

 

Writing as a Safety Net

 

I was always a great writer, so I decided to minor in English as a back-up plan. Eventually I found myself in writing positions for a few major companies. I was good at it. I was always able to write well and creatively, adding a fun, engaging tone to my work. By then, I pretty much accepted the fact that I wouldn't do anything with film or video again. But with technology becoming smaller, better, and cheaper, I was given the opportunity by my company to obtain a flip cam, editing software, and produce videos for internal communication purposes. I was reborn. The internal communications became much more fun and unique, and the employees really responded.

 

My Real Talent - My Creativity

 

Throughout my career, I was the person whom my managers and coworkers would regularly ask to make the communications we worked on more creative... "punch them up," if you will. Whether it's writing or making a video that made a topic more interesting, others relied on me to enhance communications and make them more engaging.

 

Now I want to do the same for you. Whether you write well or it's something with which you struggle, you might need that extra something to make it more creative. Or maybe you need a video to enhance your messaging. That's why I created this website: To help you fulfill your communication needs with creative, engaging content.

 

Find out more about me and my past accomplishments...